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Campaigns/Lifecycle Live Mixed Study

Lifecycle Live Mixed Study

Churn & Exit Analysis · Interviews live

Status

Interviews live

Invites

10

0 completed, 9 closed

Interviews

1

0 completed, 0 analyzed

Next step: monitor responses

Watch the response target and add replacement invites if declined, expired, bounced, or released invites leave the campaign short.

Manage invites

Study setup · Churn & Exit Analysis

One-sentence goal

I want to understand churn risk while invites are landing at different stages.

Product
B2B workflow product
Audience
Workflow buyers, champions, admins, and operators at accounts showing churn risk
Context
B2B SaaS / operations workflow
Metric
Churn-risk trigger clarity

Interview focus topics

Adoption timelineUsage drop signalsWorkflow handoff failuresSave momentsCancellation trigger

Opening message

Thanks for joining. What changed between buying the workflow product and deciding it was not working?

Invites

Interview target

0 of 10

10 more interviews needed

9 closed invites can be replaced. Re-invite closed people, invite new replacement people, or combine both without raising the target.

Pending

0

Sent

0

Opened

1

Completed

0

Closed

9

0 declined / 0 bounced / 0 released / 9 expired

ParticipantEmailPhoneStatusSentOpenedInterview doneAdded
Pending Workflow BuyerUnverifiedName provided by participant; not independently verified.buyer-pending.lifecycle@example.com-Expired---Mar 15, 2026
Sent Workflow ChampionUnverifiedName provided by participant; not independently verified.champion-sent.lifecycle@example.com-Expired--Mar 15, 2026
Opened Workflow AdminUnverifiedName provided by participant; not independently verified.admin-opened.lifecycle@example.com-Expired-Mar 15, 2026
Started Workflow OperatorUnverifiedName provided by participant; not independently verified.operator-started.lifecycle@example.com-Opened-Mar 15, 2026
Maya ChenUnverifiedName provided by participant; not independently verified.sponsor-opened.lifecycle@example.com-Expired-Mar 15, 2026

Showing 1-5 of 10

Interviews and evidence

Campaign details

Workspace
Demo Workspace
Created
Mar 15, 2026